It looks white in the jar, but goes on translucent with a red/pink "glitter" (but eye safe and NOT made out of plastic). Gorgeous on the eyes, as a highlight, or over blush. This is one of Blake's absolute favourite colours.
Due to it's popularity, this is available in a 5 OR 10 gram jar. Trust me-- you'll be going through this one fast if you're using it over blush!
As always, all Swagger Cosmetic products are 100% vegan, completely cruelty free & handcrafted in beautiful northern California.